Design Diaries
Real Stories, Strategies, and Trends from the Frontlines
Welcome to my corner of the web. This is a collection of reflections, insights, and behind-the-scenes stories about the creative process in design.
Join the conversation.
Easy Table of Contents for Squarespace blog pages
Add an automatic, lightweight Table of Contents with this script. It scans H1–H6, builds a nested link list, inserts it where you choose, supports smooth scrolling and optional offset for fixed headers, and includes minimal, customizable styling—no dependencies or manual edits. Ideal for navigation and SEO on long posts.
A coffee branding like no other
A transformative project for a century-old coffee brand. This success stems from a strong collaboration and innovative strategies, but mostly as a rare case when the opportunity, resources and the right talent meet to embark on a journey of making a unique coffee brand.
Squarespace + ChatGPT
Discover how AI is transforming web design and content creation on Squarespace. Learn about AI-driven website structures, content generation, and SEO enhancements. Join us as we explore the future of web design with ChatGPT. Read now!
My “10,000-hour rule” web design version
Been building websites since they were optional. Some cool and smart, some fun and scrollable, parallax or just built to stick in your mind. These are some of my favorites.
The “above the fold” nonsense
Please, please; stop talking about above the fold. This is not 1998 anymore.
I can’t believe I’m having this discussion again after years.
And you know what. I’m done talking about it.