A 360 experience to allow everyone to participate in The Power of Clean collective initiative.

Objective: Generate awareness about the P&G clean water program.
Idea: Let’s transform everyone into a source of clean water.
Approach: Allow the audience to be part of the solution by building a new wearable device that can measure your steps into drops.
Media: Website, social platforms, corporate email, internal communication platforms, and live events

A bold product transformed into a multicultural experience

Objective: Generate brand awareness and product trial.Idea: Real coffee is, like music, meant to be shared. Everything about Cafe Bustelo is about sharing great experiences
Approach: Reach to a young adult audience as a “multicultural” experience like no other.
Media: Website, social platforms, blogs, and video. Spotify, display media, Live event partners, in-store marketing, and popup cafes in major cities

A narrative system for social to inspire users instead of loading them with product-related specs.

Objective: Build brand equity using use HP large followers list on social
Idea: Celebrate people, not the products. Let’s promote leaders in the tech industry, as HP becomes an enabler in their stories.
Approach: Generate content that reflects HP brand values and product quality and increase engagement by 130%

From the mobile app experience to the campaign to generate awareness and downloads.

Objective: Generate store traffic, online and offline
Idea: Let’s make grocery shopping easy
Approach: Rebuild their app shopping experience
Media: Website, social platforms, app stores, and video, mobile messaging, and in-store communication

Whirlpool’s technicians can train virtually from anywhere and still, learn in a hands-on way—gaining valuable expertise by simulating changing parts within the various appliances in virtual reality.